
MansplainerGPT,
JvM CREATORS
Agency: Jung von Matt CREATORS
Creative Direction: Robert Andersen
Technical Direction: Christoph Brennecke, Moritz August, Lily Walch
Art Direction: Christian Schumann
Motion Design: Jasmin Singh
(And many more.)
My role: Concept & Copy
For International Women’s Day 2024, we created an interactive AI experience to do our part in creating what the day is all about: equality. For a few days, we made mansplaining finally available for all men out there!
MansplainerGPT had answers to everything, just like his real-life counterparts, and came with an abundance of mansplaining specialties like commenting on your looks or downplaying you altogether.
MansplainerGPT was a mobile app based on a Compound AI System – meaning different AI models were used for different parts of the tool. These were combined in the Jung von Matt AI integration tool STABLES. It is no longer available online, but you can relive the experience in the videos below.